Mezan was established in the year 1951-1952 with the corporate name of
“Paracha Textile Mills Limited”. The foundation stone was laid by the
Excellency of Khawaja Nazimuddin, the Governor General of
Pakistan.
In 1983, the current management took over the Company and the Board of
Directors carried the same vision forward, delivering quality edible
oil in a fairly new developing market in Pakistan.
The Ghee Unit Batch refinery was established and started manufacturing
different brands of Ghee and Cooking Oil, which include Mezan Canola
Oil, Mezan Cooking Oil, Mezan Sunflower Oil, Mezan Banaspati, Olivola,
Dil Dil Banaspati and Cooking Oil, Paracha Banaspati and Cooking Oil,
Awaz Banaspati and Cooking Oil and Mezan Perfect Fry etc.
Over the last few years, Mezan has proven to be admired across
Pakistan due to its wide variety of products, constant innovation,
highly attractive packaging formats, suitable prices for every
consumer segment and memorable advertising.
The “Mezan” brand was nationally launched in 2008 through the most
iconic media advertising campaign of the category titled:
“HAR CHEEZ MEZAN MEIN ACHI LAGTI HAI!”
To be the industry-leading "glocal" F&B company, rooted in global vision and local truth, thereby nourishing today and enriching tomorrow
To be the leading brand of choice, built on the foundation of sustainable growth, ethics and quality.
Find out preview of our TV Commercials